{"id":427,"date":"2023-05-19T10:34:55","date_gmt":"2023-05-19T01:34:55","guid":{"rendered":"https:\/\/metroengines.jp\/column\/?p=427"},"modified":"2023-06-06T11:33:37","modified_gmt":"2023-06-06T02:33:37","slug":"ideas-and-pointers-to-attract-more-guests-to-your-lodging-facility","status":"publish","type":"post","link":"https:\/\/metroengines.jp\/column\/ideas-and-pointers-to-attract-more-guests-to-your-lodging-facility\/","title":{"rendered":"\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u306b\u306f\uff1f\u5177\u4f53\u7684\u306a\u30a2\u30a4\u30c7\u30a2\u3084\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\uff01"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/hotelbank.jp\/wp-content\/uploads\/unnamed-3.jpeg?w=640&#038;ssl=1\" alt=\"\" class=\"wp-image-131463\"\/><\/figure>\n\n\n\n<p>\u30db\u30c6\u30eb\u3084\u65c5\u9928\u306a\u3069\u306e\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u306f\u3069\u306e\u3088\u3046\u306b\u884c\u3048\u3070\u3044\u3044\u306e\u304b\u60a9\u3093\u3067\u3044\u308b\u62c5\u5f53\u8005\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u65bd\u7b56\u3092\u884c\u3046\u3068\u52b9\u679c\u304c\u3042\u308b\u306e\u304b\u77e5\u308a\u305f\u3044\u65b9\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u305d\u3053\u3067\u4eca\u56de\u306f\u3001\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u5177\u4f53\u7684\u306a\u30a2\u30a4\u30c7\u30a2\u3068\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305c\u3072\u3001\u5b9f\u8df5\u3067\u304d\u308b\u3082\u306e\u304b\u3089\u53d6\u308a\u5165\u308c\u3066\u3001\u96c6\u5ba2\u52b9\u679c\u3092\u9ad8\u3081\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u5bbf\u6cca\u65bd\u8a2d\u306f\u96c6\u5ba2\u529b\u3092\u9ad8\u3081\u308b\u3079\u304d\u7406\u7531<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">2<\/span> \u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u3046\u3048\u3067\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u81ea\u793e\u306e\u5f37\u307f\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3092\u6b63\u3057\u304f\u628a\u63e1\u3059\u308b<\/a><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u7af6\u5408\u4ed6\u793e\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u53c2\u8003\u306b\u3059\u308b<\/a><\/li><li><a href=\"#OTA\"><span class=\"toc_number toc_depth_2\">2.4<\/span> OTA\u306b\u4f9d\u5b58\u3057\u306a\u3044<\/a><\/li><\/ul><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_1\">3<\/span> \u30db\u30c6\u30eb\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a2<\/a><ul><li><a href=\"#SNS\"><span class=\"toc_number toc_depth_2\">3.1<\/span> SNS\u904b\u7528<\/a><\/li><li><a href=\"#LINE\"><span class=\"toc_number toc_depth_2\">3.2<\/span> LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u958b\u8a2d<\/a><\/li><li><a href=\"#i-7\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u30af\u30c1\u30b3\u30df\u3078\u306e\u8fd4\u4fe1\u3092\u6020\u3089\u306a\u3044<\/a><\/li><li><a href=\"#i-8\"><span class=\"toc_number toc_depth_2\">3.4<\/span> \u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u306e\u5c0e\u5165<\/a><\/li><li><a href=\"#i-9\"><span class=\"toc_number toc_depth_2\">3.5<\/span> \u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u6539\u5584\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/a><\/li><li><a href=\"#i-10\"><span class=\"toc_number toc_depth_2\">3.6<\/span> \u30b5\u30fc\u30d3\u30b9\u5411\u4e0a\u30c4\u30fc\u30eb\u306e\u5c0e\u5165<\/a><\/li><\/ul><\/li><li><a href=\"#i-11\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081<\/a><ul><li><ul><li><a href=\"#i-12\"><span class=\"toc_number toc_depth_3\">4.0.1<\/span> \u25a0\u8a18\u4e8b\u4f5c\u6210\uff1a\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3\u682a\u5f0f\u4f1a\u793e<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"i\">\u5bbf\u6cca\u65bd\u8a2d\u306f\u96c6\u5ba2\u529b\u3092\u9ad8\u3081\u308b\u3079\u304d\u7406\u7531<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/hotelbank.jp\/wp-content\/uploads\/unnamed-2.jpeg?w=640&#038;ssl=1\" alt=\"\" class=\"wp-image-131464\"\/><\/figure>\n\n\n\n<p>\u30db\u30c6\u30eb\u3084\u65c5\u9928\u306a\u3069\u306e\u5bbf\u6cca\u65bd\u8a2d\u304c\u751f\u304d\u6b8b\u308b\u305f\u3081\u306b\u306f\u3001\u6642\u4ee3\u306b\u3042\u3063\u305f\u96c6\u5ba2\u529b\u306e\u9ad8\u3081\u65b9\u3092\u8eab\u306b\u3064\u3051\u3066\u3044\u304f\u3079\u304d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u524d\u307e\u3067\u306f\u65c5\u884c\u96d1\u8a8c\u3084\u65c5\u884c\u30b5\u30a4\u30c8\u306b\u5bbf\u6cca\u65bd\u8a2d\u3092\u63b2\u8f09\u3057\u3066\u3082\u3089\u3044\u3001\u8aad\u8005\u306b\u898b\u3064\u3051\u3066\u3082\u3089\u3046\u96c6\u5ba2\u65b9\u6cd5\u304c\u4e3b\u6d41\u3067\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001\u73fe\u5728\u306e\u96c6\u5ba2\u306f\u81ea\u793e\u3067Web\u30b5\u30a4\u30c8\u3092\u958b\u8a2d\u30fb\u904b\u7528\u3084SNS\u306a\u3069\u3092\u99c6\u4f7f\u3057\u3066\u3001\u7a4d\u6975\u7684\u306b\u898b\u8fbc\u307f\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u65b9\u6cd5\u306b\u5909\u308f\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u3069\u3046\u3059\u308c\u3070\u7af6\u5408\u306e\u4e2d\u304b\u3089\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u3092\u9078\u3093\u3067\u3082\u3089\u3048\u308b\u304b\u3092\u8003\u3048\u305f\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u591a\u6570\u306e\u30e1\u30c7\u30a3\u30a2\u3084\u5a92\u4f53\u3092\u4f7f\u3063\u305f\u60c5\u5831\u767a\u4fe1\u3092\u7d9a\u3051\u3001\u3046\u307e\u304f\u898b\u8fbc\u307f\u9867\u5ba2\u306b\u63a5\u89e6\u3057\u3066\u5229\u7528\u3092\u8a98\u5c0e\u3059\u308b\u529b\u304c\u73fe\u4ee3\u306b\u306f\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-2\">\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u3046\u3048\u3067\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n\n\n\n<p>\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u8003\u3048\u65b9\u30924\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002\u672c\u9805\u3092\u7406\u89e3\u3059\u308b\u3068\u3001\u52b9\u679c\u7684\u306a\u96c6\u5ba2\u304c\u53ef\u80fd\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3067\u306f\u3001\u5bbf\u6cca\u65bd\u8a2d\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u3046\u3048\u3067\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306e\u89e3\u8aac\u3092\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-3\">\u81ea\u793e\u306e\u5f37\u307f\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u96c6\u5ba2\u3092\u884c\u3046\u4e0a\u3067\u91cd\u8981\u306a\u306e\u304c\u3001\u81ea\u793e\u306e\u5f37\u307f\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u660e\u78ba\u306b\u3059\u308b\u70b9\u3067\u3059\u3002\u307e\u305a\u306f\u3001\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u306e\u5f37\u307f\u306f\u4f55\u304b\u3092\u6d17\u3044\u51fa\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u8fd1\u96a3\u306e\u30db\u30c6\u30eb\u30fb\u65c5\u9928\u306b\u6bd4\u3079\u3066\u7acb\u5730\u304c\u826f\u3044\u3001\u3068\u3044\u3046\u5834\u5408\u3067\u3082\u5341\u5206\u306a\u5f37\u307f\u306b\u306a\u308b\u306f\u305a\u3067\u3059\u3002\u4ed6\u306b\u3082\u81ea\u793e\u306e\u5f37\u307f\u3068\u3044\u3048\u308b\u90e8\u5206\u3092\u898b\u3064\u3051\u3089\u308c\u308b\u3068\u3001\u96c6\u5ba2\u529b\u306b\u6d3b\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30fb\u6599\u7406\u306b\u3053\u3060\u308f\u308a\u304c\u3042\u308b<\/p>\n\n\n\n<p>\u30fb\u90e8\u5c4b\u304c\u5e83\u3044<\/p>\n\n\n\n<p>\u30fb\u5bbf\u6cca\u6599\u91d1\u304c\u5b89\u3044<\/p>\n\n\n\n<p>\u30fb\u63a5\u5ba2\u54c1\u8cea\u304c\u9ad8\u3044<\/p>\n\n\n\n<p>\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d17\u3044\u51fa\u3057\u305f\u3089\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3082\u8003\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30db\u30c6\u30eb\u306a\u3089\u51fa\u5f35\u3092\u76ee\u7684\u3068\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30de\u30f3\u3001\u65c5\u9928\u306a\u3089\u30ec\u30b8\u30e3\u30fc\u3092\u697d\u3057\u3080\u5bb6\u65cf\u9023\u308c\u306a\u3069\u3055\u307e\u3056\u307e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u7bc4\u56f2\u3092\u5e83\u3052\u3059\u304e\u3066\u3057\u307e\u3046\u3068\u3001\u9006\u306b\u8ab0\u306b\u3082\u97ff\u304d\u306b\u304f\u3044\u30b3\u30f3\u30bb\u30d7\u30c8\u3084\u6226\u7565\u304c\u3067\u304d\u3042\u304c\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u3067\u304d\u308c\u3070\u3042\u308b1\u4eba\u306e\u4eba\u7269\u306b\u306a\u308b\u307e\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3093\u3067\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30fb\u540d\u524d<\/p>\n\n\n\n<p>\u30fb\u6027\u5225<\/p>\n\n\n\n<p>\u30fb\u5e74\u9f62<\/p>\n\n\n\n<p>\u30fb\u4f4f\u6240<\/p>\n\n\n\n<p>\u30fb\u5bb6\u65cf\u69cb\u6210<\/p>\n\n\n\n<p>\u30fb\u8da3\u5473\u55dc\u597d<\/p>\n\n\n\n<p>\u30fb\u5bbf\u6cca\u65bd\u8a2d\u9078\u3073\u306e\u50be\u5411<\/p>\n\n\n\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u90e8\u5206\u3092\u660e\u78ba\u306b\u3057\u3066\u3044\u304f\u3068\u3001\u81ea\u793e\u306e\u5f37\u307f\u304c\u3069\u306e\u3088\u3046\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u5fc3\u306b\u97ff\u304f\u306e\u304b\u304c\u898b\u3048\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5b9f\u969b\u306b\u5bbf\u6cca\u65bd\u8a2d\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65e2\u5b58\u9867\u5ba2\u306e\u50be\u5411\u3092\u5206\u6790\u3059\u308b\u3068\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u3084\u3059\u304f\u306a\u308b\u306e\u3067\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u307e\u305f<a href=\"https:\/\/metroengines.jp\/column\/hotel-marketing-strategies-4-strategies-and-best-practices\/#i-6\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-pale-cyan-blue-color\">\u3053\u3061\u3089\u306e\u8a18\u4e8b<\/mark><\/strong><\/a>\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u662f\u975e\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0 wp-block-embed-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"Pc8xjkoH5t\"><a href=\"https:\/\/metroengines.jp\/column\/hotel-marketing-strategies-4-strategies-and-best-practices\/\">\u30db\u30c6\u30eb\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3068\u306f\uff1f\uff14\u3064\u306e\u6226\u7565\u3084\u6210\u529f\u4e8b\u4f8b\u306a\u3069\u3067\u5fb9\u5e95\u89e3\u8aac\uff01<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30db\u30c6\u30eb\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3068\u306f\uff1f\uff14\u3064\u306e\u6226\u7565\u3084\u6210\u529f\u4e8b\u4f8b\u306a\u3069\u3067\u5fb9\u5e95\u89e3\u8aac\uff01&#8221; &#8212; \u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3\u3000\u30b3\u30e9\u30e0\" src=\"https:\/\/metroengines.jp\/column\/hotel-marketing-strategies-4-strategies-and-best-practices\/embed\/#?secret=mbRLfeKRZr#?secret=Pc8xjkoH5t\" data-secret=\"Pc8xjkoH5t\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-4\">\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3092\u6b63\u3057\u304f\u628a\u63e1\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u3088\u3046\u306a\u30cb\u30fc\u30ba\u3092\u6301\u3063\u3066\u3044\u308b\u306e\u304b\u6b63\u3057\u3044\u628a\u63e1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u306f\u5b9f\u969b\u306b\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u3092\u5229\u7528\u3057\u305f\u9867\u5ba2\u304c\u3069\u306e\u3088\u3046\u306a\u610f\u898b\u3092\u6301\u3063\u3066\u3044\u308b\u306e\u304b\u3092\u8abf\u67fb\u3059\u308b\u306e\u304c\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u306e\u826f\u304b\u3063\u305f\u70b9\u3084\u60aa\u304b\u3063\u305f\u70b9\u3001\u3053\u306e\u3088\u3046\u306a\u30d7\u30e9\u30f3\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u3042\u308b\u3068\u5b09\u3057\u3044\u3001\u3068\u3044\u3063\u305f\u90e8\u5206\u3092\u805e\u304d\u51fa\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30a2\u30f3\u30b1\u30fc\u30c8\u306a\u3069\u3067\u4e0a\u8a18\u9805\u76ee\u3092\u30d2\u30a2\u30ea\u30f3\u30b0\u304c\u3067\u304d\u305f\u3089\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3068\u3057\u3066\u5206\u6790\u3057\u3066\u3044\u304f\u4f5c\u696d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306f1\u3064\u3060\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3055\u307e\u3056\u307e\u306a\u30cb\u30fc\u30ba\u3092\u898b\u3064\u3051\u3001\u9069\u5207\u306a\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u304b\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-5\">\u7af6\u5408\u4ed6\u793e\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u53c2\u8003\u306b\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u3059\u3067\u306b\u96c6\u5ba2\u529b\u306e\u3042\u308b\u7af6\u5408\u4ed6\u793e\u304c\u3044\u308b\u5834\u5408\u3001\u6210\u529f\u4e8b\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3059\u308b\u65b9\u6cd5\u30821\u3064\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u3068\u4ed5\u7d44\u307f\u3067\u96c6\u5ba2\u3092\u6210\u529f\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u5206\u6790\u3057\u3001\u81ea\u793e\u306b\u53d6\u308a\u5165\u308c\u3089\u308c\u308b\u90e8\u5206\u306f\u3069\u3053\u304b\u3092\u63a2\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e26\u884c\u3057\u3066\u7af6\u5408\u4ed6\u793e\u306e\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3082\u62bd\u51fa\u3057\u3066\u304a\u304f\u3068\u3001\u5e02\u5834\u306e\u52d5\u5411\u304c\u898b\u3048\u3084\u3059\u304f\u306a\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5f97\u3089\u308c\u305f\u60c5\u5831\u3092\u3082\u3068\u306b\u3001\u81ea\u793e\u3067\u3057\u304b\u3067\u304d\u306a\u3044\u30b5\u30fc\u30d3\u30b9\u3068\u7d44\u307f\u5408\u308f\u305b\u3089\u308c\u308b\u3068\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u96c6\u5ba2\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"OTA\">OTA\u306b\u4f9d\u5b58\u3057\u306a\u3044<\/span><\/h3>\n\n\n\n<p>\u3058\u3083\u3089\u3093\u3084\u697d\u5929\u30c8\u30e9\u30d9\u30eb\u306e\u3088\u3046\u306b\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u30db\u30c6\u30eb\u3084\u65c5\u9928\u306e\u691c\u7d22\u30fb\u4e88\u7d04\u304c\u3067\u304d\u308b\u65c5\u884c\u4f1a\u793e\u3092OTA\uff08Online Travel Agent\uff09\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n<p>OTA\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u5229\u7528\u6570\u304c\u81a8\u5927\u3060\u304b\u3089\u3053\u305d\u3001\u5229\u7528\u3057\u3066\u3044\u308b\u5bbf\u6cca\u65bd\u8a2d\u306f\u591a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001OTA\u7d4c\u7531\u3067\u306e\u4e88\u7d04\u306b\u4f9d\u5b58\u3059\u308b\u3068\u624b\u6570\u6599\u304c\u767a\u751f\u3057\u3066\u3057\u307e\u3046\u306e\u3067\u3001\u5229\u76ca\u306f\u5c11\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u7af6\u5408\u306b\u52dd\u3064\u305f\u3081\u306b\u4fa1\u683c\u7af6\u4e89\u306b\u767a\u5c55\u3059\u308b\u305f\u3081\u3001\u9577\u671f\u7684\u306b\u307f\u308b\u3068\u7d4c\u55b6\u57fa\u76e4\u306e\u4e0d\u5b89\u5b9a\u3055\u304c\u76ee\u7acb\u3064\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081OTA\u306b\u4f9d\u5b58\u305b\u305a\u3001SNS\u3084Web\u30b5\u30a4\u30c8\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u306e\u81ea\u793e\u72ec\u81ea\u306e\u96c6\u5ba2\u529b\u3092\u935b\u3048\u3066\u3044\u304f\u3053\u3068\u3092\u8003\u3048\u308b\u3079\u304d\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-6\">\u30db\u30c6\u30eb\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a2<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/hotelbank.jp\/wp-content\/uploads\/unnamed-4.jpeg?w=640&#038;ssl=1\" alt=\"\" class=\"wp-image-131467\"\/><\/figure>\n\n\n\n<p>\u30db\u30c6\u30eb\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u624b\u6cd5\u3092\u7528\u3044\u308c\u3070\u3044\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u30db\u30c6\u30eb\u306e\u96c6\u5ba2\u529b\u3092\u4e0a\u3052\u308b\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a2\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"SNS\">SNS\u904b\u7528<\/span><\/h3>\n\n\n\n<p>\u62e1\u6563\u529b\u3084\u60c5\u5831\u767a\u4fe1\u306e\u5834\u3068\u3057\u3066\u3082\u512a\u308c\u3066\u3044\u308b\u306e\u304cSNS\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u8fd1\u5e74\u3067\u306f\u3001\u4f01\u696d\u304c\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u904b\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u73cd\u3057\u304f\u306a\u304f\u3001\u96c6\u5ba2\u30c4\u30fc\u30eb\u3068\u3057\u3066\u6d3b\u7528\u3057\u3066\u3044\u308b\u5834\u9762\u3082\u591a\u304f\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5404SNS\u306b\u3088\u3063\u3066\u7279\u5fb4\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u3088\u304f\u7406\u89e3\u3057\u305f\u4e0a\u3067\u904b\u7528\u3057\u306a\u3051\u308c\u3070\u601d\u3046\u3088\u3046\u306a\u6210\u679c\u306f\u5f97\u3089\u308c\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u6709\u540d\u306aSNS\u3068\u3057\u3066\u4ee5\u4e0b\u306e3\u3064\u304c\u3042\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30fbTwitter\uff1a\u6700\u5927140\u6587\u5b57\u4ee5\u5185\u3067\u6295\u7a3f\u3059\u308bSNS\u3067\u62e1\u6563\u6027\u306b\u512a\u308c\u308b\u305f\u3081\u3001\u5185\u5bb9\u306b\u3088\u3063\u3066\u306f\u7206\u767a\u7684\u306a\u8a8d\u77e5\u304c\u5897\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b<\/p>\n\n\n\n<p>\u30fbInstagram\uff1a\u5199\u771f\u30fb\u52d5\u753b\u3092\u30e1\u30a4\u30f3\u306b\u3057\u305fSNS\u3002\u6587\u7ae0\u3088\u308a\u3082\u8996\u899a\u7684\u306b\u8a34\u3048\u308b\u5185\u5bb9\u304c\u591a\u3044\u5834\u5408\u306b\u6700\u9069<\/p>\n\n\n\n<p>\u30fbYouTube\uff1a\u8ab0\u3067\u3082\u7121\u6599\u3067\u59cb\u3081\u3089\u308c\u308b\u52d5\u753b\u5171\u6709\u30b5\u30fc\u30d3\u30b9\u3002Web\u30b5\u30a4\u30c8\u3078\u306e\u57cb\u3081\u8fbc\u307f\u3082\u3067\u304d\u308b\u306a\u3069\u591a\u5f69\u306a\u4f7f\u3044\u65b9\u304c\u53ef\u80fd<\/p>\n\n\n\n<p>\u307e\u305f\u3001SNS\u3054\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u3092\u5229\u7528\u3057\u3066\u304f\u308c\u305d\u3046\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u3044\u308bSNS\u3092\u9078\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305f<a href=\"https:\/\/metroengines.jp\/column\/accommodation-advertising-techniques\/\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-pale-cyan-blue-color\">\u3053\u3061\u3089\u306e\u8a18\u4e8b<\/mark><\/strong><\/a>\u3067\u306f\u3001WEB\u5e83\u544a\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u662f\u975e\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0 wp-block-embed-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"snbfsEzMAG\"><a href=\"https:\/\/metroengines.jp\/column\/accommodation-advertising-techniques\/\">\u5bbf\u6cca\u65bd\u8a2d\u306e\u5e83\u544a\u624b\u6cd5\u3092\u7d39\u4ecb\uff01\u904b\u7528\u65b9\u6cd5\u3084\u52b9\u679c\u3092\u89e3\u8aac<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u5bbf\u6cca\u65bd\u8a2d\u306e\u5e83\u544a\u624b\u6cd5\u3092\u7d39\u4ecb\uff01\u904b\u7528\u65b9\u6cd5\u3084\u52b9\u679c\u3092\u89e3\u8aac&#8221; &#8212; \u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3\u3000\u30b3\u30e9\u30e0\" src=\"https:\/\/metroengines.jp\/column\/accommodation-advertising-techniques\/embed\/#?secret=q3vgTAXRFO#?secret=snbfsEzMAG\" data-secret=\"snbfsEzMAG\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"LINE\">LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u958b\u8a2d<\/span><\/h3>\n\n\n\n<p>\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30a2\u30d7\u30ea\u306eLINE\u3067\u306f\u3001\u4f01\u696d\u3084\u5e97\u8217\u304c\u904b\u55b6\u3059\u308bLINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5bbf\u6cca\u65bd\u8a2d\u306eLINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u3042\u308c\u3070\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u6700\u65b0\u60c5\u5831\u3092\u5c4a\u3051\u3089\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u3068\u306e\u63a5\u89e6\u56de\u6570\u3082\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65e5\u672c\u3067\u306fLINE\u306e\u30b7\u30a7\u30a2\u7387\u304c\u9ad8\u304f\u3001\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30ea\u30fc\u30c1\u3067\u304d\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u914d\u4fe1\u60c5\u5831\u306e\u958b\u5c01\u7387\u3082\u9ad8\u304f\u3001\u30e1\u30eb\u30de\u30ac\u3088\u308a\u3082\u81ea\u7136\u306a\u5f62\u3067\u60c5\u5831\u767a\u4fe1\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-7\">\u30af\u30c1\u30b3\u30df\u3078\u306e\u8fd4\u4fe1\u3092\u6020\u3089\u306a\u3044<\/span><\/h3>\n\n\n\n<p>\u30b0\u30fc\u30b0\u30eb\u30de\u30c3\u30d7\u3084OTA\u306a\u3069\u306e\u30dd\u30fc\u30bf\u30eb\u30b5\u30a4\u30c8\u3067\u306f\u3001\u5229\u7528\u8005\u304b\u3089\u30af\u30c1\u30b3\u30df\u3092\u3082\u3089\u3046\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u53ef\u80fd\u306a\u9650\u308a\u3059\u3079\u3066\u306e\u30af\u30c1\u30b3\u30df\u306b\u8fd4\u4fe1\u3092\u3057\u3066\u304a\u304f\u3068\u3001Google\u30de\u30c3\u30d7\u3084Web\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u3078\u8aa0\u5b9f\u306a\u5370\u8c61\u3092\u4e0e\u3048\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30af\u30c1\u30b3\u30df\u306e\u4e2d\u306b\u306f\u30af\u30ec\u30fc\u30e0\u306e\u3088\u3046\u306a\u3082\u306e\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u653e\u7f6e\u306f\u305b\u305a\u306b\u771f\u646f\u306b\u5bfe\u5fdc\u3059\u3079\u304d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5bbf\u6cca\u65bd\u8a2d\u306e\u5229\u7528\u3067\u4e0d\u6e80\u3092\u899a\u3048\u305f\u304a\u5ba2\u69d8\u3067\u3082\u3042\u308b\u305f\u3081\u3001\u8b1d\u7f6a\u306f\u5fd8\u308c\u306a\u3044\u3088\u3046\u306b\u8ff0\u3079\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u3046\u3057\u305f\u7a4d\u307f\u91cd\u306d\u304c\u4fe1\u7528\u3092\u7bc9\u304d\u4e0a\u3052\u3001\u65b0\u898f\u9867\u5ba2\u3084\u30ea\u30d4\u30fc\u30bf\u30fc\u306e\u7372\u5f97\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-8\">\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u306e\u5c0e\u5165<\/span><\/h3>\n\n\n\n<p>\u6599\u91d1\u306e\u652f\u6255\u3044\u624b\u6bb5\u306b\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u3092\u5c0e\u5165\u3057\u3066\u3044\u308b\u5bbf\u6cca\u65bd\u8a2d\u3082\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u306f\u3082\u3061\u308d\u3093\u306e\u3053\u3068\u3001\u30c7\u30d3\u30c3\u30c8\u30ab\u30fc\u30c9\u3084\u96fb\u5b50\u30de\u30cd\u30fc\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u308b\u3068\u3001\u5229\u7528\u8005\u3068\u3057\u3066\u306f\u3042\u308a\u304c\u305f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u3092\u5c0e\u5165\u3059\u308c\u3070\u30b9\u30e0\u30fc\u30ba\u306a\u4f1a\u8a08\u304c\u5b9f\u73fe\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u672a\u5c0e\u5165\u306b\u3088\u308b\u6a5f\u4f1a\u640d\u5931\u3092\u9632\u3052\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u304c\u5f53\u305f\u308a\u524d\u306e\u6642\u4ee3\u3060\u304b\u3089\u3053\u305d\u3001\u5bbf\u6cca\u65bd\u8a2d\u306b\u3082\u65e9\u671f\u5c0e\u5165\u3092\u691c\u8a0e\u3057\u305f\u3044\u3068\u3053\u308d\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-9\">\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u6539\u5584\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/span><\/h3>\n\n\n\n<p>\u81ea\u793e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3067\u306f\u3001OTA\u3084SNS\u3060\u3051\u3067\u306f\u4f1d\u3048\u304d\u308c\u306a\u3044\u5185\u5bb9\u3092\u5b58\u5206\u306b\u30a2\u30d4\u30fc\u30eb\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u81ea\u793e\u306e\u5bbf\u6cca\u65bd\u8a2d\u3092\u8a8d\u77e5\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306b\u306f\u3001SEO\u5bfe\u7b56\u3092\u884c\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6307\u5b9a\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u691c\u7d22\u7d50\u679c\u306e\u4e0a\u4f4d\u8868\u793a\u304c\u7372\u5f97\u3067\u304d\u308c\u3070\u3001\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u793e\u3092\u898b\u3064\u3051\u3066\u304f\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306f\u5b63\u7bc0\u3084\u30a4\u30d9\u30f3\u30c8\u3054\u3068\u306b\u30c7\u30b6\u30a4\u30f3\u3092\u5909\u3048\u3066\u307f\u308b\u306e\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u98fd\u304d\u3055\u305b\u306a\u3044\u5de5\u592b\u306e1\u3064\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5b9a\u671f\u7684\u306b\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u6539\u5584\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3092\u3057\u3066\u3001\u96c6\u5ba2\u529b\u3092\u9ad8\u3081\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-10\">\u30b5\u30fc\u30d3\u30b9\u5411\u4e0a\u30c4\u30fc\u30eb\u306e\u5c0e\u5165<\/span><\/h3>\n\n\n\n<p>\u30b5\u30fc\u30d3\u30b9\u5411\u4e0a\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306b\u3088\u3063\u3066\u3001\u5bbf\u6cca\u65bd\u8a2d\u306e\u904b\u55b6\u3092\u52b9\u7387\u3088\u304f\u3059\u308b\u306e\u3082\u96c6\u5ba2\u529b\u306b\u306f\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u65e5\u3005\u306e\u5bbf\u6cca\u6599\u91d1\u3092\u9700\u8981\u306b\u5408\u308f\u305b\u3066\u5909\u5316\u3055\u305b\u308b\u30ec\u30d9\u30cb\u30e5\u30fc\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u3068\u3001AI\u304c\u9069\u5207\u306a\u6599\u91d1\u3092\u63d0\u793a\u3057\u3066\u304f\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305d\u3046\u306a\u308b\u3068\u3001\u672c\u6765\u5fc5\u8981\u3060\u3063\u305f\u6642\u9593\u3068\u52b4\u529b\u3092\u4ed6\u696d\u52d9\u306b\u5145\u3066\u3089\u308c\u3001\u306a\u304a\u304b\u3064\u9867\u5ba2\u306b\u306f\u6700\u9069\u306a\u4fa1\u683c\u5e2f\u3067\u5229\u7528\u3057\u3066\u3082\u3089\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u696d\u52d9\u52b9\u7387\u5316\u306b\u3088\u3063\u3066\u9593\u63a5\u7684\u306b\u96c6\u5ba2\u529b\u304c\u9ad8\u3081\u3089\u308c\u308b\u306e\u3067\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u304b\u3051\u3066\u7a4d\u6975\u7684\u306b\u5c0e\u5165\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30ec\u30d9\u30cb\u30e5\u30fc\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30b7\u30b9\u30c6\u30e0\u306b\u3064\u3044\u3066\u306f<a href=\"https:\/\/metroengines.jp\/column\/what-is-revenue-management-how-to-maximize-hotel-revenue\/\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-pale-cyan-blue-color\">\u3053\u3061\u3089\u306e\u8a18\u4e8b<\/mark><\/strong><\/a>\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0 wp-block-embed-\u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3-\u30b3\u30e9\u30e0\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"DllrY1Y27w\"><a href=\"https:\/\/metroengines.jp\/column\/what-is-revenue-management-how-to-maximize-hotel-revenue\/\">\u30ec\u30d9\u30cb\u30e5\u30fc\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f\u30db\u30c6\u30eb\u58f2\u4e0a\u6700\u5927\u5316\u306e\u65b9\u6cd5\u3068\u6226\u7565\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\uff01<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30ec\u30d9\u30cb\u30e5\u30fc\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f\u30db\u30c6\u30eb\u58f2\u4e0a\u6700\u5927\u5316\u306e\u65b9\u6cd5\u3068\u6226\u7565\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\uff01&#8221; &#8212; \u30e1\u30c8\u30ed\u30a8\u30f3\u30b8\u30f3\u3000\u30b3\u30e9\u30e0\" src=\"https:\/\/metroengines.jp\/column\/what-is-revenue-management-how-to-maximize-hotel-revenue\/embed\/#?secret=5K59idGJ47#?secret=DllrY1Y27w\" 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